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about me

 

I am a passionate and result-driven young professional with a background in Psychology & Marketing. In the increasingly dense and competitive world of marketing, I found my new challenge. After working on numerous direct marketing and communication campaigns, I embraced the digital marketing industry, following my objective to make my contribution meaningful. My experience covers a range of digital marketing and eCommerce techniques.

Skills

  • eCommerce 70%
  • Digital Marketing 70%
  • SEO 55%
  • eBay 85%
  • WordPress 70%
  • Magento 80%
  • Social Media 85%
  • Blogging 80%
  • Content Development 75%

Testimonials

I collaborated with Diana on a large-scale project. She was given some complex tasks which usually require a deep understanding of digital marketing but Diana took to the role impeccably. She was a stand-out performer in her group and her determination and organisation meant that she stood out from the crowd. I have no hesitations in recommending her at all.

Matt Janaway

Senior Head of Digital, The Workplace Depot

I collaborated with Diana on a large-scale project. She was given some complex tasks which usually require a deep understanding of digital marketing but Diana took to the role impeccably. She was a stand-out performer in her group and her determination and organisation meant that she stood out from the crowd. I have no hesitations in recommending her at all.

Richard Bloomfield

Website Editor, The Workplace Depot

Work History

Internet Marketing Consultant @ Adtrak

When: 25/07/2016 – present

eCommerce Executive @ The Workplace Depot

When: 01/06/2015 – present

Doing What:  as an eCommerce executive I spend quite a fair bit of my time ensuring product info, prices and deals are all up to date. On page SEO and keyword research is also an important part of my daily routine. Additionally, I oversee the social media and web content, as well as the company eBay account.

Graduate Marketing Intern @ Global HSE Solutions

When: 12/2014 – 05/2015

Doing What: as an intern at Global HSE Solutions, I was eager to get my hands dirty with anything marketing related. Although my main task was to launch a brand new company website, my day to day tasks included direct marketing activities as well. Banners, flyers, company car branding and PR were all part of my routine. However, my favourite part of the job remained the digital marketing bit. Being in charge of the content strategy and development of the new website gave me a great sense of accomplishment and a clear idea of what I wanted to do in the future.

Graduate Marketing Intern @ Castle Associates

When: 08/2014 – 11/2014

Doing What: I have secured employment with Castle Associates straight after finishing my MSc studies. Eager to get involved in the marketing strategy of the company, I created B2B and B2C marketing plans, worked towards improving the company’s brand image, performed competitor analysis and got involved in the company’s online presence.

Temporary Marketing Consultant @ The Workplace Depot

When: 05/2014 – 08/2014

Doing What: Part of my MSC course, I was involved in a consultancy project with The Workplace Depot. The aim of the project was to start collaborations with local charities with a view to donate surplus stock and negotiate website link exchanges with a view to improve the company’s SEO.

Marketing Assistant @ Get Ahead Ltd

When: 05/2013 – 08/2013

Doing What: My very first marketing related job. Had the opportunity to learn about website development, content writing and social media in a B2C context. I was trusted to build from scratch a brand new company website and manage the entire content strategy. Mr Thornton, if you are reading this I just want to say a big THANK YOU!

Education

MSC Management & Marketing @ Nottingham Trent University

When: 2013 – 2014

Taking psychology a step forward, I enrolled on a full time MSC Management & Marketing Course. Safe to say it was one of the best decisions I ever took. Some of the modules covered were: Consumer Behaviour, Marketing Contexts as well as Finance & Economics.

BSc Psychology @ The University of York

When: 2010 – 2013

My degree equipped me with strong analytical skills – and I believe anyone who did Psychology can agree with me on this one. Besides that, it also offered me an insight on the psychology behind consumer behaviour that I am happily using nowadays on my day to day marketing projects.